Universal is a company who calls Stoughton, WI its global headquarters. They provide engineered acoustic, emissions and filtration solutions for the Power Generation, Oil & Gas, Engine and Industrial Processing markets. Their client base is spans the globe, so the ability to support different languages posed a challenge for their company website.
The Powderkeg website design team was focused on reorganizing the website to be more user-friendly and easy to navigate. At the same time, the Powderkeg team wanted to present Universal as the global company that it is. The sheer amount of content and customer tools, (in four different languages), was a challenge to reorganize and migrate. The scale of the project required a lot of collaboration between team members to ensure it came out with the best outcome for the end user.